Character is a San Francisco-based branding & design agency.

  • About Character
    Founded in 1999, Character is a San Francisco-based, branding and design agency with a passion for launching, rejuvenating and propelling brands. Our goal is to create lasting and meaningful relationships between our client's brand and their audience through distinct brand experiences.
  • Our Approach
    There isn’t a one-size-fits-all formula for success. From startups just finding their feet, to established companies with decades of brand history, we shape our team and process around each client. Each assignment is unique, and should be measured against an individual set of objectives.

Brand Strategy

Research & Insight Development
Brand Positioning
Brand Definitions
Content Strategy
Naming

Brand Identity

Visual Systems
Brand Guidelines
Brand Book
Content Development
Business Systems

Brand Experience

Web
Mobile
Print
Retail
Packaging
Environmental

We're fortunate to have worked with some great brands.

Meet the team.

  • Tish Evangelista

    Partner + Creative Director

  • Callie Trafford

    Operations and Communications Manager

  • Rishi Shourie

    Partner + Creative Director

  • Claudia Di Martino

    Senior Designer

  • Paul Miller

    Creative Director

  • Liz Tran

    Senior Designer

  • Ollie Ralph

    Partner + Managing Director

  • Andrew Glendinning

    Senior Designer

  • Meaghan MacKillop

    Program Manager

  • Ben Pham

    Partner + Creative Director

  • Christy Silva

    Mid-Level Designer

  • Matt Carvalho

    Design Director

  • Philippe Gauthier

    Associate Design Director

  • Keene Niemack

    Designer

  • Benita Kiss

    Senior Program Manager

  • Peter Geiszler

    Senior Brand Strategist

  • Anton Schulz

    Senior Designer

  • Natalia Bivol

    Designer

  • Melanie Wood

    Senior Program Manager

  • Yung-Hung Huang

    Mid-Level Designer

  • Chelsea Farley

    Studio Coordinator

  • Michael Ater

    Mid-Level Designer

  • Bella Huang

    Designer

  • Joaquin Alanis

    Designer

  • Wally

    Chief Brand Ambassador

  • Cowboy

    Chief Brand Ambassador

Inside Character.