Character is a San Francisco-based branding & design agency.

  • About Character
    Founded in 1999, Character is a San Francisco-based, branding and design agency with a passion for launching, rejuvenating and propelling brands. Our goal is to create lasting and meaningful relationships between our client's brand and their audience through distinct brand experiences. Character is now a proud member of the Dentsu Aegis Network.
  • Our Approach
    There isn’t a one-size-fits-all formula for success. From startups just finding their feet, to established companies with decades of brand history, we shape our team and process around each client. Each assignment is unique, and should be measured against an individual set of objectives.

Brand Strategy

Research & Insight Development
Brand Positioning
Brand Definitions
Content Strategy

Brand Identity

Visual Systems
Brand Guidelines
Brand Book
Content Development
Business Systems

Brand Experience


We're fortunate to have worked with some great brands.

Meet the team.

  • Tish Evangelista

    Partner + Creative Director

  • Callie Trafford

    Operations and Communications Manager

  • Rishi Shourie

    Partner + Creative Director

  • Claudia Di Martino

    Senior Designer

  • Paul Miller

    Creative Director

  • Ollie Ralph

    Partner + Managing Director

  • Andrew Glendinning

    Associate Design Director

  • Meaghan MacKillop

    Program Manager

  • Ben Pham

    Partner + Creative Director

  • Christy Silva

    Señorita Designer

  • Matt Carvalho

    Design Director

  • Philippe Gauthier

    Design Director

  • Benita Kiss

    Senior Program Manager

  • Peter Geiszler

    Senior Brand Strategist

  • Anton Schulz

    Senior Designer

  • Natalia Bivol

    Mid-Level Designer

  • Melanie Wood

    Director of Program Management

  • Yung-Hung Huang

    Senior Designer

  • Chelsea Farley

    Studio Production Lead

  • Michael Ater

    Mid-Level Designer

  • Bella Huang


  • Joaquin Alanis


  • Wally

    Chief Brand Ambassador

  • Cowboy

    Chief Brand Ambassador

Inside Character.